I help businesses get clear on their story, then I build the systems and software that make that story work in practice. Sometimes that's a marketing strategy. Sometimes it's a Telegram bot that does the job of three people. Sometimes it's a SaaS product built from scratch for a market nobody else bothered to serve.
I have experience across B2B & partner marketing, brand storytelling, and international markets.
I work with businesses that believe what they do matters and want their marketing to reflect that.
Replace manual with systems that actually run
I build custom automation workflows that move data, trigger actions, and reduce the friction nobody talks about but everyone feels. Voice notes into CRM entries. Bookings into payroll. Sales reports that write themselves. Built on n8n, Claude, and whatever your team already uses.
Figure out what's actually working, and what to do next
Most businesses are already doing things. Campaigns, content, outreach. The problem is not knowing which of those things is actually moving buyers forward, and which is just keeping everyone busy. We work through that together so the time and budget you spend on marketing actually compounds.
When there's no tool that does what you need, I build it
I'm building a spa management SaaS for the Mongolian market. A field sales intelligence tool for dealerships. These started as real problems with no good solution. If your market has that gap, I'm interested.
Not ready to start a project yet?
I write a newsletter called ur|story // practical thinking on marketing strategy, systems, and the stories that make tech companies worth paying attention to. One idea worth sitting with. One thing worth trying. No filler.
https://urstory.beehiiv.com/archive
Operations are running. People are getting paid. Customers are coming back.
But the business is held together by people remembering things, messaging each other, and doing the same manual steps every week. It works, until it doesn't.
That's exactly where I work.
Project-based or retainer, depending on what makes sense. I work embedded, temporarily becoming part of your team or I build and hand off. Sometimes both. I work from the inside → out. You get someone who thinks like an insider but acts like a specialist.
Every business has one. Most just haven't found the words yet or the system to back it up. If you're ready to figure that out, I'd love to help.
📧 [email protected] :linkedin: Khulan Bat-Erdene
